{"id":512,"date":"2021-03-24T16:46:54","date_gmt":"2021-03-24T15:46:54","guid":{"rendered":"https:\/\/kd6-37.dev\/client\/wilfried\/news\/histoire-dune-une-hors-serie-zones-a-defendre\/"},"modified":"2023-10-23T09:42:23","modified_gmt":"2023-10-23T07:42:23","slug":"histoire-dune-une-hors-serie-zones-a-defendre","status":"publish","type":"post","link":"https:\/\/kd6-37.dev\/client\/wilfried\/histoire-dune-une-hors-serie-zones-a-defendre\/","title":{"rendered":"Histoire d\u2019une cover&nbsp;: hors-s\u00e9rie \u00ab&#8239;Zones \u00e0 d\u00e9fendre&#8239;\u00bb"},"content":{"rendered":"<p>Comment des moutons gaumais sont-ils devenus les vedettes de notre second hors-s\u00e9rie&#8239;? Pieter Willems, le directeur artistique de \u00ab&#8239;Wilfried&#8239;\u00bb, revient sur la conception graphique de notre num\u00e9ro sp\u00e9cial \u00ab&#8239;Zones \u00e0 d\u00e9fendre&#8239;\u00bb, d\u00e9di\u00e9 \u00e0 l\u2019\u00e9cologie.<\/p>\n<\/p>\n<hr \/>\n<p>Apr\u00e8s un premier hors-s\u00e9rie sorti fin 2019, et intitul\u00e9 \u00ab&#8239;Le pays o\u00f9 tout est permis&#8239;\u00bb, <em>Wilfried <\/em>a publi\u00e9 en d\u00e9cembre 2020 son second hors-s\u00e9rie. Une \u00e9dition sp\u00e9ciale enti\u00e8rement d\u00e9di\u00e9 \u00e0 la question de l\u2019\u00e9cologie, avec pour titre \u00ab&#8239;Zones \u00e0 d\u00e9fendre&#8239;\u00bb.<\/p>\n<p>Si la couverture des num\u00e9ros habituels exigent d\u2019ordinaire un gros travail de cr\u00e9ation graphique, incluant des montages et des illustrations, il en va autrement des hors-s\u00e9ries dont la Une est constitu\u00e9e d\u2019une simple photo. Le tout est de bien choisir laquelle\u2026 Et de lui accoler le titre ad\u00e9quat, avec les bonnes couleurs, la bonne typographique.<\/p>\n<p>\u00ab&#8239;<em>Le travail est tr\u00e8s diff\u00e9rent des covers graphiques<\/em>&#8239;\u00bb, \u00e9claire Pieter Willems, directeur artistique de <em>Wilfried<\/em>. Dans la conception des hors-s\u00e9ries, le plus dur n\u2019est en effet pas de trouver \u00ab&#8239;<em>l\u2019id\u00e9e g\u00e9niale<\/em>&#8239;\u00bb pour la Une, mais de retenir une photos, et une seule, parmi de tr\u00e8s nombreuses possibilit\u00e9s. \u00ab&#8239;<em>Le hors<\/em><em>-s\u00e9rie <\/em><em>\u201cZones \u00e0 d\u00e9fendre<\/em><em>\u201d comprenait un portfolio d\u2019une quarantaine de pages, ce qui ne rendait vraiment pas la t\u00e2che facile<\/em>&#8239;\u00bb.<\/p>\n<p>Dans un premier temps, le graphiste a envoy\u00e9 \u00e0 l\u2019\u00e9quipe de <em>Wilfried<\/em> une premi\u00e8re salve de propositions comprenant pas moins de quatorze projets de couvertures. \u00ab&#8239;<em>Le but \u00e9tait de l\u2019envoyer \u00e0 diff\u00e9rentes personnes afin de r\u00e9colter des avis, des sensations<\/em>&#8239;\u00bb, pr\u00e9cise-t-il. Car quand une couverture se base sur une photo, seul les go\u00fbts et les couleurs importent.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-15811 size-large\" src=\"https:\/\/kd6-37.dev\/client\/wilfried\/wp-content\/uploads\/2021\/03\/Image1-1024x617.jpg\" alt=\"\" width=\"580\" height=\"349\" \/> <img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-15812 size-large\" src=\"https:\/\/kd6-37.dev\/client\/wilfried\/wp-content\/uploads\/2021\/03\/Image2-1024x616.jpg\" alt=\"\" width=\"580\" height=\"349\" \/> <img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-15813 size-large\" src=\"https:\/\/kd6-37.dev\/client\/wilfried\/wp-content\/uploads\/2021\/03\/Image3-1024x616.jpg\" alt=\"\" width=\"580\" height=\"349\" \/><\/p>\n<p>Le gros travail de Pieter Willems a donc consist\u00e9 \u00e0 chercher le meilleur cadrage et la meilleure combinaison de photos. \u00ab&#8239;<em>A l\u2019origine,<\/em> <em>on avait pour id\u00e9e de r\u00e9aliser une couverture o\u00f9 une seule et m\u00eame image d\u00e9butait sur la Une et se prolongeait sur la back cover, comme \u00e7a avait \u00e9t\u00e9 le cas pour le hors-s\u00e9rie <\/em><em>\u201cLe pays o\u00f9 tout est permis\u201d en 2019.<\/em>&#8239;\u00bb Cette id\u00e9e n\u2019a finalement pas \u00e9t\u00e9 gard\u00e9e. Deux photographies diff\u00e9rentes ayant \u00e9t\u00e9 retenues pour la couverture finale, l\u2019une \u00e0 l\u2019avant, l\u2019autre \u00e0 l\u2019arri\u00e8re du magazine.<\/p>\n<p>Si la r\u00e9alisation d\u2019une couverture demande g\u00e9n\u00e9ralement beaucoup de temps et n\u00e9cessite de nombreux aller-retours entre les bureaux du graphiste \u00e0 Gand et la r\u00e9daction du magazine, le cas des couvertures photo est quelque peu diff\u00e9rent. \u00ab&#8239;<em>Ce type de cover demande beaucoup moins de temps de travail<\/em>, confie Pieter Willems. <em>C\u2019est beaucoup plus simple car soit tu aimes, soit tu n\u2019aimes pas la photo.<\/em>&#8239;\u00bb La s\u00e9lection s\u2019apparente \u00e0 une course par \u00e9limination. Petit \u00e0 peu, les choix possibles se resserrent. Jusqu\u2019au moment fatidique o\u00f9 une photo, <em>la<\/em> photo, finit par \u00e9merger.<\/p>\n<p>Pour \u00ab&#8239;Zones \u00e0 d\u00e9fendre&#8239;\u00bb, le choix final s\u2019est port\u00e9 sur une image du photographe n\u00e9erlandais K\u00e1roly Effenberger prise au petit matin, lors d\u2019un reportage en Gaume en novembre dernier. Restait alors \u00e0 la recadrer soigneusement en s\u00e9lectionnant la partie de l\u2019image la plus int\u00e9ressante&nbsp;: les petits moutons \u00e0 l\u2019avant-plan.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-15151 size-medium\" src=\"https:\/\/kd6-37.dev\/client\/wilfried\/wp-content\/uploads\/2020\/11\/WF-hors-serie-cover-lowres-1-231x300.jpg\" alt=\"\" width=\"231\" height=\"300\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Comment des moutons gaumais sont-ils devenus les vedettes de notre second hors-s\u00e9rie&#8239;? Pieter Willems, le directeur artistique de \u00ab&#8239;Wilfried&#8239;\u00bb, revient sur la conception graphique de notre num\u00e9ro sp\u00e9cial \u00ab&#8239;Zones \u00e0 d\u00e9fendre&#8239;\u00bb, d\u00e9di\u00e9 \u00e0 l\u2019\u00e9cologie. Apr\u00e8s un premier hors-s\u00e9rie sorti fin 2019, et intitul\u00e9 \u00ab&#8239;Le pays o\u00f9 tout est permis&#8239;\u00bb, Wilfried a publi\u00e9 en d\u00e9cembre 2020 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":513,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[],"auteur":[],"class_list":["post-512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-recit"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Histoire d\u2019une cover : hors-s\u00e9rie \u00ab Zones \u00e0 d\u00e9fendre \u00bb - Wilfried<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kd6-37.dev\/client\/wilfried\/articles\/histoire-dune-une-hors-serie-zones-a-defendre\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Histoire d\u2019une cover : hors-s\u00e9rie \u00ab Zones \u00e0 d\u00e9fendre \u00bb - Wilfried\" \/>\n<meta property=\"og:description\" content=\"Comment des moutons gaumais sont-ils devenus les vedettes de notre second hors-s\u00e9rie&#8239;? Pieter Willems, le directeur artistique de \u00ab&#8239;Wilfried&#8239;\u00bb, revient sur la conception graphique de notre num\u00e9ro sp\u00e9cial \u00ab&#8239;Zones \u00e0 d\u00e9fendre&#8239;\u00bb, d\u00e9di\u00e9 \u00e0 l\u2019\u00e9cologie. Apr\u00e8s un premier hors-s\u00e9rie sorti fin 2019, et intitul\u00e9 \u00ab&#8239;Le pays o\u00f9 tout est permis&#8239;\u00bb, Wilfried a publi\u00e9 en d\u00e9cembre 2020 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kd6-37.dev\/client\/wilfried\/articles\/histoire-dune-une-hors-serie-zones-a-defendre\/\" \/>\n<meta property=\"og:site_name\" content=\"Wilfried\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-24T15:46:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-23T07:42:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/kd6-37.dev\/client\/wilfried\/wp-content\/uploads\/2023\/09\/luxemburg-15-scaled-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1663\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"CamilleVanvyve\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"CamilleVanvyve\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/kd6-37.dev\\\/client\\\/wilfried\\\/articles\\\/histoire-dune-une-hors-serie-zones-a-defendre\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/kd6-37.dev\\\/client\\\/wilfried\\\/articles\\\/histoire-dune-une-hors-serie-zones-a-defendre\\\/\"},\"author\":{\"name\":\"CamilleVanvyve\",\"@id\":\"https:\\\/\\\/kd6-37.dev\\\/client\\\/wilfried\\\/#\\\/schema\\\/person\\\/0bc46e677def0579bba7e3ca28c88285\"},\"headline\":\"Histoire d\u2019une cover&nbsp;: hors-s\u00e9rie \u00ab&#8239;Zones \u00e0 d\u00e9fendre&#8239;\u00bb\",\"datePublished\":\"2021-03-24T15:46:54+00:00\",\"dateModified\":\"2023-10-23T07:42:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/kd6-37.dev\\\/client\\\/wilfried\\\/articles\\\/histoire-dune-une-hors-serie-zones-a-defendre\\\/\"},\"wordCount\":552,\"image\":{\"@id\":\"https:\\\/\\\/kd6-37.dev\\\/client\\\/wilfried\\\/articles\\\/histoire-dune-une-hors-serie-zones-a-defendre\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/kd6-37.dev\\\/client\\\/wilfried\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/luxemburg-15-scaled-1.jpg\",\"articleSection\":[\"R\u00e9cit\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/kd6-37.dev\\\/client\\\/wilfried\\\/articles\\\/histoire-dune-une-hors-serie-zones-a-defendre\\\/\",\"url\":\"https:\\\/\\\/kd6-37.dev\\\/client\\\/wilfried\\\/articles\\\/histoire-dune-une-hors-serie-zones-a-defendre\\\/\",\"name\":\"Histoire d\u2019une cover : hors-s\u00e9rie \u00ab Zones \u00e0 d\u00e9fendre \u00bb - 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